Hi, I’m Ayauna.

I started Goodwin Talent & Strategy because I know what it’s like to navigate the creative world with big ideas but limited resources. As a development professional and strategist, I’ve spent years helping creative leaders grow their impact, build stronger brands, and secure the support they need to thrive. I combine fundraising expertise, business development know-how, performance coaching, and strategic branding to create solutions that work for real people with real visions.

I’m supported by a talented team of contractors and creatives who bring specialized expertise to every project. Together, we design customized strategies that elevate your leadership, amplify your brand, and transform your vision into lasting impact. At Goodwin Talent & Strategy, your story isn’t just told—it’s strategically positioned to succeed.